２０１１年６月に誕生したＬＩＮＥは、今や登録ユーザーが４億人を超えた。だが、ゲームや広告事業では、周囲との軋轢も生まれている。
２０１３年８月に「年内リリース」と発表していた音楽配信「ＬＩＮＥミュージック」も、２０１４年７月現在いまだにリリースされていない。２０１３年秋開始としていたネット通販「ＬＩＮＥモール」も、一部機能の公開にとどまり、本格展開は行われていない。
アドバルーンだけでは、法人顧客との信頼関係にひびが入りかねない。世界展開と法人顧客の声に応えるという、難しい舵取りを迫られているＬＩＮＥ。収益化を急ぐ日韓連合に死角はないか。
本誌は『週刊東洋経済』2014年4月26日号巻頭特集の16ページ分を抜粋して電子化したものです。
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