The Ier Washing Face Foam features rich, dense foam infused with the power of traditional Japanese and Chinese herbs.

Carefully selected 15 types of Japanese and Chinese medicinal plants, along with beauty and moisturizing ingredients, are luxuriously blended using a proprietary formula developed by Akadama Herbal Pharmacy.

The fine, gentle foam envelops the skin, providing a soft and thorough cleanse.

◆ Contains "Toki (Angelica acutiloba)," a traditional herbal medicine for women

**Reason for choosing "Toki (Angelica acutiloba)"**

Toki is included as a key ingredient in the "IERU" brand.

**Special Water "Toki Water"**

The IERU HERBAL SKINCARE series uses fresh Toki cultivated in Soni Village, Uda District, Nara Prefecture, and a unique distilled water made from natural water sourced from Gozu Mountain in Agano City, Niigata Prefecture, renowned for its pure water. The Toki water is distilled slowly over time, resulting in a rich, luxurious aroma that enhances its scent and improves skin absorption, thereby boosting skincare effects.

**Contracted farm in Soni Village, Uda District, Nara Prefecture**

The cultivation of Toki is carried out in partnership with local farmers on contracted farms in Soni Village, Uda District, Nara Prefecture, actively involved in revitalization efforts of abandoned farmland. Historically, the region is said to be the birthplace of herbal medicine in Japan, with records in the Nihon Shoki indicating that Emperor Suiko conducted "herbal hunting" over 1,400 years ago in Uda. With gratitude for the roots of traditional Chinese medicine and Japanese herbal plants, and a desire to pass on their legacy, AKADAMA HERBAL MEDICINE LAB. cultivates Toki on contracted farms in Uda, supporting regional regeneration.

◆ Every use is accompanied by a rich, luxurious aroma that heals

The IERU HERBAL SKINCARE series emphasizes not only the skin benefits of Japanese and Chinese herbs but also the mental effects of natural essential oils. Designed for busy women, the series aims to provide healing during daily skincare routines. The original IERU blend features a fresh citrus base with subtle herbal aromas, creating a luxurious scent that combines elegance and calmness. By leveraging the characteristics of each essential oil, it provides deep relaxation for tired bodies and promotes both skin health and mental balance. Experience the "IERU blend" created by Japanese and Chinese herbs and essential oils with your skin and heart.

Since all ingredients are 100% natural plant-based, there may be variations in scent, color, or texture between products or even within the same product batch. Your perception of the scent may also vary depending on your condition or mood at the time. Please enjoy the natural, seasonal fragrances.

◆ Contains carefully selected 15 types of Japanese and Chinese medicinal plants

The Washing Face Foam is formulated with 15 types of Japanese and Chinese herbs, selected by Akadama Herbal Pharmacy to enhance the skin’s natural beauty.

The herbs gently cleanse deep within pores, removing excess dirt while maintaining moisture and improving skin texture.

◆ Thick, dense foam that thoroughly cleanses deep into pores

A simple one-push produces fine, dense foam that adheres gently to the skin, effectively removing dirt from deep within pores.

Cleansing helps reduce pore clogging and blackheads, preventing dryness and leaving skin moist, clear, and free of dullness.

◆ Gentle, low-irritation formulation suitable for all skin types

Because it is used daily, the formula is designed to be gentle on the skin.

Free from synthetic fragrances, synthetic dyes, mineral oils, silicones, parabens (preservatives), UV absorbers, outdated ingredients, and petroleum-based surfactants. Its low-irritation formulation makes it suitable for all skin types.

◆ Frequently Asked Questions

**Q. I don’t like the smell of herbal medicine; I’m concerned about the scent.**

A. Many people find the herbal medicine scent challenging at first. Some customers who initially hesitated because of the herbal smell have told us they find the scent soothing once they use the product. The IERU HERBAL SKINCARE series is carefully blended to highlight the natural aromas of Japanese and Chinese herbs and essential oils. Please enjoy the "IERU blend" with your skin and heart.

**Q. I have sensitive skin. Is it safe to use?**

A. Yes. We have carefully selected ingredients that are gentle on the skin, making it suitable for sensitive skin. If you are concerned, we recommend doing a patch test first.

＜IERU by AKADAMA HERBAL MEDICINE LAB.＞

Produced by a traditional herbal medicine pharmacy.

A self-healing product inspired by herbal medicine, designed to awaken the innate "healing" power within women.

1. Just a few minutes at the start and end of each day. When caring for your skin with IERU, face your own skin and body with kindness and care.

2. "IERU" embodies the desire to deliver the natural power of herbal medicine to many women and to create products that allow women to shine more easily through herbal medicine.

3. IERU offers a range of products including herbal medicines, skincare, supplements, bath additives, Japanese and Chinese herbal teas, and foods that gently heal and enhance women’s beauty.

**Brand Story**

- Why we do it

We want to deliver the wonderful natural power of herbal medicine to many women. Our goal is to share the benefits of herbal medicine with as many people as possible and to make it easy to incorporate into daily life. This led to the creation of our original brand "AKADAMA" in 2012, which later evolved into "IERU" in 2017, with the theme of "healing, enabling, and shining." We aim to promote the natural power and effects of herbal medicine to a broader audience.

- What we do

Formulated with the expertise of a herbal medicine pharmacy with over 70 years of history.

The key ingredient in the "IERU" brand is Toki (Angelica acutiloba).

The IERU HERBAL SKINCARE series uses fresh Toki cultivated in Soni Village, Uda District, Nara Prefecture, and a proprietary distilled water made from natural water sourced from Gozu Mountain in Agano City, Niigata Prefecture. The slow distillation process enhances its rich aroma and improves skin absorption, boosting skincare effects.

Toki cultivation is carried out in partnership with local farmers on contracted farms in Soni Village, Uda District, Nara Prefecture, supporting regional revitalization.

- Commitment to products

The power of Japanese and Chinese medicinal plants (herbal ingredients) used across the entire lineup.

Herbal ingredients are natural extracts derived from plants. In Japan, they have been used since ancient times for health maintenance and beauty. We have carefully selected and combined these herbs based on long-standing research to enhance the skin’s natural beauty.

The IERU HERBAL SKINCARE series emphasizes not only the skin benefits of herbs but also the mental effects of natural essential oils. Designed for busy women, it aims to provide healing during daily skincare. The original IERU blend features a fresh citrus base with subtle herbal aromas, creating a luxurious scent that combines elegance and calmness. Each essential oil’s characteristics are utilized to provide deep relaxation, balancing both skin and mind.

- Who supports us

Luxurious scent that heals with every use

Most of our customers are in their 30s to 50s. Many of our wholesale clients initially used our products as customers and then began business relationships.

Additionally, "IERU" was introduced as a Japanese trend cosmetic at international beauty trade shows "Cosmetic 360" in Paris and "NIWAKI" in 2018, showcasing its global recognition.

Some people find the herbal medicine scent challenging. However, even customers who hesitated at first because of the smell have told us they find it soothing once they try it. Please experience the gentle, floral aroma that redefines traditional herbal medicine.

**Product Name:** IERU Washing Face Foam, Facial Cleansing Foam, Foam Cleanser, Free from Synthetic Surfactants, Pump Dispenser, Suitable for Sensitive and Dry Skin, Natural and Low Irritation, Moisturizing

**Contents:** 150ml × 2 bottles set

**Full Ingredient List:** Water, Toki Water, Potassium Cocoate, Safflower Flower Extract＊, Reishi Extract＊, Scutellaria Root Extract＊, Licorice Root Extract＊, Kura Root Extract＊, Mulberry Bark Extract＊, Ginseng Root Extract＊, Job’s Tears Seed Extract＊, Peony Root Extract＊, Houttuynia Cordata Extract＊, Aloe Vera Leaf Extract＊, Mugwort Leaf Extract＊, Kudzu Root Extract＊, Kihada Bark Extract＊, Toki Root Extract＊, Ethanol, Orange Peel Oil, Geranium Oil, Patchouli Oil, Palmarosa Oil, Niaouli Oil, Cinnamomum Camphora Oil, Lime Peel Oil, 15 types of plant extracts (moisturizing ingredients)

**Usage:** Take an appropriate amount into your palm, gently massage your face, then rinse thoroughly with water or lukewarm water.

**Manufacturer/Distributor:** Ier

**Category:** Cosmetics

**Country of Manufacture:** Japan

**Precautions for Use:**

- Use within 3 months after opening.
- Keep out of reach of infants.
- Do not store in extremely hot or cold places or in direct sunlight.

**Disclaimer:**

- The listed expiration date is based on manufacturing date; please inquire for actual expiry.
- Since stock is shared with our website, items may be out of stock, back-ordered, or canceled depending on timing.
- Packaging or product contents may differ slightly due to product renewal.
- Mail delivery is via post; cash on delivery is not available. Due to size restrictions (under 3cm), packaging is simplified.
- We are not responsible for damages to external packaging.

Product Number: ieru-wff2