通常1-5営業日で発送：最強にして最も危険なネット企業
グーグル。
すべての産業の基盤を破壊して、グーグルが創造する新たな世界とは?
グーグルによって存在を根底から揺さぶられる側にも徹底取材!
エリック・シュミット、サーゲイ・ブリン、ラリー・ペイジらはじめ
ほぼすべてのグーグル幹部に150回。
新聞、出版、音楽、テレビ……伝統メディア幹部150名。
エピソード満載。
・感情を理解しない科学者たちのグーグルの経営ぶり
・プライバシー、著作権の在り様も根底から疑うビジネス戦略
・広告代理店、巨大メディアの足元で進行する、ネットの「中抜き」
・伝統メディアのITへの鈍感ぶりと起死回生の生き残り策
・ソニーの出井は、アップルのアイポッドを脅威と感じていなかった。
・マイクロソフト、アップル、フェイスブック
……シリコンバレーの巨竜たちの激突の生々しさ
・進むグーグル幹部の人材流出
などなど。
ネットによって大変革がもたらされるこの時代に必読の書!
| Product # | 4163725008 |
|---|---|
| Weight | 599 g |
| Product package size | 19 x 14 x 4 cm |
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