通常1-5営業日で発送：『餃子屋と高級フレンチでは、どちらが儲かるか?』などの
ベストセラーをもつ著者が贈る決定版!
●財務諸表を鵜呑みにするのは危険
●ビジネス活動をイメージして分析する
●時間軸を加味すれば、現金の流れが見えてくる
●プロだけが知っている実務で使える分析の着眼点とは?
●数字の奥に潜む事実の見極め方
◆なぜ、経営分析が必要なのか?
決算書が読めないと、どんな不都合が起きるのでしょうか?
「入社した会社が、実はまったく儲かっていなくて給料が上がらない」
「大口の注文を取ったのに得意先が倒産して上司から大目玉を食った」
「売上が順調に増えているのに、運転資金がショートして危うく倒産しかけた」
「証券会社に勧められて株式投資をしたところ、株価が暴落して大損した」――。
数え出したら切りがありません。すべて財務諸表が読めないことが原因です。
私たちのほとんどがビジネスの世界と深く関わっている以上、
ビジネスの実態を表わしている財務諸表を読み解く訓練が不可欠です。
◆財務三表のしくみから分析指標の使い方までを解説!
貸借対照表、損益計算書、キャッシュフロー計算書のしくみから、
経営分析指標
| Product # | 4534052731 |
|---|---|
| Weight | 320 g |
| Product package size | 21 x 15 x 2 cm |
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